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[October 2009]
Kohler Named EPA WaterSense Partner of the Year Once More
Kohler Co (Kohler, WI, USA), a global leader in kitchen and bath design and technology, was chosen by the USA's Environmental Protection Agency's WaterSense programme as the Manufacturing Partner of the Year for the second time running.
“Kohler is honored to be recognized by the EPA for the company’s efforts promoting the WaterSense program. And, we are extremely proud to be the first and only two-time recipient of this significant award for water efficiency,” said David Kohler, President and COO for Kohler Co. “Kohler has a large stake in the availability of clean, safe water. Because water is integral to the very function of our products, and to the experience of those who use our products, our company has an implicit responsibility to raise the public awareness about how to use water more efficiently.”
EPA launched the WaterSense Awards programme in 2008, honouring work performed during 2007. Kohler received the inaugural award in 2008. The Partner of the Year awards recognise WaterSense partners who help advance the overall mission of WaterSense; increase awareness of the WaterSense programme in a measurable way; and demonstrate overall excellence in the water efficiency arena.
Kohler prominently displays the WaterSense logo in product literature, on its website, at trade shows and regularly conducts continuing education courses on water efficiency.
Moreover, the company’s spokesperson, Ed Del Grande of Ed the Plumber on the DIY Network, tours the USA talking about high efficiency toilets, conducting interviews on reducing water use and promoting WaterSense for audiences at national trade shows.
Kohler built upon its successful support of WaterSense in 2007, and into 2008 introduced new programmes, products, media opportunities and promoted the company’s recognition of the inaugural EPA WaterSense Partner of the Year Award. During 2008, Kohler worked to convert all of its lavatory faucets to adhere to the WaterSense guidelines, with full conversion completed in the first quarter of 2009.
SaveWaterAmerica.com – a viral site devoted to water conservation – was developed by Kohler in 2008 and officially launched in January 2009. The viral site educates homeowners about WaterSense plumbing products and provides useful information to reduce their water consumption.
WaterSense, the EPA’s voluntary public-private partnership programme, seeks to protect the future of the nation’s water supply by promoting water efficiency and enhancing the market for water-efficient products, programmes and practices. Plumbing fixtures and faucets that qualify for the WaterSense label assure consumers of actual water savings and strict performance standards.
ENDS