 |
 |
||||||
[July 2009]
Dudson Acquires Sarreguemines Vaisselle
Major hotelware producer Dudson (Tunstall, Stoke-on-Trent, England) has acquired Sarreguemines Vaisselle (Digoin, France) for an undisclosed sum.
The acquisition marks Dudson’s growing interest in the European vitreous porcelain tableware market which complements its range of high quality ware produced at two state-of-the-art factories in Stoke-on-Trent.
Sarreguemines Vaisselle was founded in 1870, has a turnover of some €9 million and is thought to have a capacity of around 17 million pieces per year. Main sales of the company’s vitreous porcelain ware is to the French hospitality industry where it trades under the ‘Sarreguemines’ and ‘Pyroblan’ brands. Dudson is planning to launch the French ware into the UK market and worldwide although a decision on which product ranges to include has yet to be made.
Max Dudson, Dudson's Chief Executive said: “This acquisition clearly demonstrates our commitment to the pottery industry and a bright future for our organisation. It increases our critical mass with a significant market presence in France. It will strengthen our platform for sales in Europe and add opportunities for our various sales organisations and partnerships around the world.
“Our business plan for the integration of Sarreguemines into the existing group will include further investment, particularly in the area of sales and marketing. It will help safeguard all our existing manufacturing in the UK with the complementary nature of the production in France and it reinforces our belief and commitment to having ceramic manufacturing under our own ownership and control.”
www.dudson.co.uk
ENDS