CERAM Web Site (Ceram is now called Lucideon)
 

[October 2002]

New Identity for Expotile


The UK's only trade exhibition dedicated to the tiling industry is all set to reveal its brand new identity to the marketplace. It will now run every two years - instead of being an annual event as in the past - and the logo for the next event, Expotile 2004, will be seen by all those involved including exhibitors, visitors and the media.

The organiser CMP Information Ltd of London commented: "Expotile has evolved enormously since the launch of its previous identity in 2000. Over recent years the event has become so much more than just a product showcase. It now provides a one-stop industry event that is more beneficial, enjoyable and gratifying for visitors through a number of new initiatives introduced by CMP Information in 2001".

Event Director Andy Braid added: "Expotile 2002 was by far the most dedicated, professional event yet and it is now time for the show's image needs to become more focused and trend led. We have worked hard to develop the image of the show through the evolving marketing collateral and the dressing of the show onsite, and now feel it is time for a new logo that reflects these changes and brings the event in line with today's modern environment".

Expotile 2004 will take place from 18-21 January 2004.



ENDS

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