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[July 2006]
Catalina Lighting Signs Contract for Pfaltzgraff® Licence
Catalina Lighting Inc (Miami, FL, USA) has announced that it has reached an agreement with Lifetime Brands Inc (Westbury, NY, USA) to produce a ceramic line of table and accent lamps for the Pfaltzgraff® brand owned by Lifetime. The range will include key patterns and groupings from Pfaltzgraff®, one of America's leading brands for casual dinnerware and tabletop accessories for the home.
Catalina Lighting's CEO Bob Varakian said: "The Pfaltzgraff® ceramic lamp program fills a need that currently exists in the marketplace for a complete line of well-designed, branded, ceramic lamps with exceptional packaging and moderate price points".
"Catalina and Lifetime have a mutually strong commitment to great design and product innovation," said Jeffrey Siegel, President and CEO of Lifetime Brands Inc. "This program not only strengthens the Pfaltzgraff® portfolio, but also benefits our loyal customers by providing decorative lighting solutions that coordinate with their most beloved Pfaltzgraff® place settings and home accessories."
Steve Lizak, President of Pfaltzgraff(R) Studio added: "Lifetime is excited to welcome Catalina Lighting as a key participant in the re-invention of the Pfaltzgraff® brand. This new product development program will strengthen the retail presence of Pfaltzgraff®, and these 'youthful designs' will lend additional support to our already substantial bridal effort".
Catalina Lighting plans a formal product launch for the October High Point show. An estimated assortment of 35 SKUs will include popular patterns such as East Side, Linea, Matika, Night Surf and Passage. The new Pfaltzgraff® lamps are estimated to retail between US$39.99 and US$99.99 and will be available at all traditional Pfaltzgraff® retailers and from www.pfaltzgraff.com
Catalina Lighting Inc is a leading international designer, manufacturer and distributor of residential and office lighting products. The company's broad product line includes functional and decorative table lamps; ceiling, wall, recessed, vanity and track lighting fixtures; emergency and outdoor lighting; and chandeliers.
For almost 200 years Pfaltzgraff has been associated with the highest quality ceramic products available for the home. The brand's long-standing tradition of excellence in craftsmanship, quality and service extends to the finest, widest variety of home products available. In 2005, Pfaltzgraff® joined the Lifetime Brands family, and the brand now offers its customers fresh looks and modern designs in a full assortment of kitchen preparation and cooking tools, decorative lighting, and fine dinnerware, glassware and flatware for the table.
www.catalinalighting.com
www.pfaltzgraff.com
ENDS