CERAM Web Site (Ceram is now called Lucideon)
 

[January 2010]

WWRD Set to Relaunch Waterford, Wedgwood and Royal Doulton E-Tail Sites on Venda Platform

Venda, the leading global provider of on-demand e-commerce solutions, announced today that WWRD has chosen Venda's best-in-class Software as a Service (SaaS) e-commerce platform to power the global retail e-commerce sites of its world-renowned luxury tableware and collectibles brands.

Positioned to launch in Spring 2010, WWRD's new Waterford, Wedgwood and Royal Doulton retail sites will enable the company to strengthen its e-commerce channel by providing a richer online experience that engages shoppers, encourages brand loyalty and drives sales. Adopting Venda's ultra-flexible and affordable on-Demand platform will enable WWRD to unify its multiple e-commerce activities on a single consolidated platform to streamline operations, achieve greater efficiency and ROI.

"The partnership with Venda demonstrates our company's commitment to bringing our customers an easy, effortless online shopping experience," said Pierre DeVillemejane, CEO of WWRD. "We're confident we will quickly see a strong return on our investment through our work together."

The Venda platform provides an integrated shopping experience that allows WWRD customers to browse and shop across the company's multiple brands with a single cart checkout process, while maintaining the brand identity, appeal, consistency and experience inherent with each of the three distinctive lines. Venda's continuous program of innovation, features development and integration ensures that each site will benefit from the most cutting-edge e-commerce technology available, built upon the collective insight of the Venda merchant community.

"We are committed to building a best-in-class online presence for our global luxury brands," said Leisa Glispy, Director of Global eCommerce at WWRD. "After an exhaustive search, we found the Venda platform, with state-of-the-art features and robust built-in tools, is the ideal e-commerce solution."

"By consolidating its e-commerce activities onto Venda's single, unified platform, WWRD will realize significant economic savings over its previous regional and third-party solutions," said Jeffrey Max, CEO of Venda, Inc. "In addition to the ease of implementation and maintenance, the new platform is terrifically scalable, allowing the company to leverage a single catalog across multiple geographies when they're ready, and cater to the very specific requirements of each market."

To learn more about Venda's low fixed-cost SaaS e-commerce solutions that power the on-line shops of some of the world's most recognized brands, including Tesco, JVC, Republic, Laura Ashley, DeBeers, Sharp, Condé Nast and Jimmy Choo, visit venda.com.

www.venda.com


ENDS


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